Ahh, 2015. What a time to be alive. It was a record-breaking year for larger-than-life stars like Adele, whose album 25 sold 4.49 million copies in just two weeks, and Justin Bieber, who shattered Billboard records with his Purpose. Neither of those albums made my list of 2015 favorites (Sorry) (no pun intended), but I thought they deserved a quick shoutout for achieving total world domination.
Below are my 10 favorite albums of the year–listed in alphabetical order because ranking artists is hard. *sigh*
(I’m not exactly a Broadway musical junkie, but anyone who can successfully write smart, catchy hip-hop songs about Alexander Hamilton deserves mad respect. I adored listening to this podcast featuring the mastermind behind Hamilton, Lin-Manuel Miranda.)
Listen to my Spotify playlist including all of my top albums of the year:
A common theme among the responses was a continued emphasis on consumer-focused content. Shiva Rajaraman, VP Product at Spotify, said the streaming service is “focused on getting a deeper understanding of users’ taste.”
“Now we’re starting to recommend and craft content against those tastes,” he said.
In the next ten years, Spotify hopes to continue forming partnerships in addition to its current brand relationshipswith Uber and PlayStation to enrich other domains with music.
Ben Swank of Third Man Records predicted that physical copies of music aren’t going anywhere. Swank feels optimistic “that certain people are always going to gravitate towards the more romantic, visually and audibly appealing product, be it LPs or books or anything really.”
From the birth of streaming services to the revival of vinyl, the music industry is rapidly evolving. It will be really interesting to see the variety of new partnerships, products, and innovations to come in the next fifteen years.
Breakthrough hip hop duo Run the Jewels (aka El-P and Killer Mike) released their highly anticipated remix album Meow the Jewels this weekend thanks to 2,828 backers on the popular funding platform Kickstarter.
Launched by fans in September 2014, the campaign pledged to raise $40,000 for Run the Jewels to create an album “with all cat sounds for the music.” The Kickstarter quickly surpassed its goal and received a whopping $65,783.
Some of the absurdly silly track names include “Lie, Cheat, Meow” and “Paw Due Respect”.
“A lot of people are saying it might even go catinum,” El-P joked on Saturday.
Meow the Jewels is now available for free download, and the rap duo announced that all proceeds from vinyl sales will go to charity.
The album is a testament to the power of an online community dedicated to bringing inspired projects to life. Since Kickstarter launched in 2009, 9.5 million users have backed a project and almost $2 billion have been pledged online. Additional statistics about the startup can be found on its website.
From falling models to new sneakers from Kanye West, the internet had plenty of material to tweet, Instagram, and Periscope during New York Fashion Week 2015.
Twitter emojis or it didn’t happen
According to Fashion Week Online, New York Fashion Week has an estimated economic impact of a cool $900 million. Thus, #NYFW earned some Twitter emojis this year. Whenever Twitter users added the hashtag #NYFW during the week, one of the seven featured emojis would appear in their tweet. Adorable.
Black Swan meets Punk’d
Opening Ceremony teamed up with the New York City Ballet to create a Frank Lloyd Wright-inspired runway show, which featured some pretty unconventional choreography. Dance moves included staged stumbles by the models, and naturally Instagram users posted videos all over the internet.
Yeezy Season 2 is out of this world
Kanye West debuted his highly anticipated Yeezy Season 2 ready-to-wear collection (and brand new song) with a star-studded front row including Anna Wintour, Drake, and Seth Meyers. Speaking of stars, many internet users compared Ye’s pieces to the wardrobes of variousStar Wars characters. All criticisms aside, Mr. West did an excellent job creating hype online by broadcasting live streams of the collection in select theaters worldwide.
The global research firm Nielsen released its fourth annual Music 360 2015 report this week, which measured how U.S. consumers interact with music. Highlights include the latest statistics on music consumption, discovery, and streaming.
Breaking news: everyone listens to music
According to the study, a whopping 91% of Americans listen to music and devote an average of 24 hours per week to their jam sessions. Nielsen points out the continued shift toward digital listening–75% listen to music online in a typical week. A growing number of Americans (44%) are also turning to smartphones to get their weekly music fix, up 7% since this time last year.
Video didn’t kill the radio star
The number one source of music discovery in America is radio, with 61% of respondents reporting to find new music via AM/FM or satellite radio. Family and friends (45%) as well as movies and movie soundtracks (31%) were the next top outlets for music discovery.
Apple Music and Spotify and Tidal, oh my
Music streaming services like Spotify are increasingly gaining subscribers worldwide. Nielsen’s study breaks down the top three reasons Americans cited for choosing a particular streaming service:
Ease of use (82%)
Song library (73%)
Price is clearly a huge issue for people who argue that music can be streamed online for free. According to the study, a mere 9% of people not currently subscribed to a streaming service reported they were likely to subscribe in the next six months.
I’m curious: do you have a favorite streaming service? Were you surprised by any of these findings? Comment below!
Crowds. Four talented bands scheduled to play at the same time. Memories (and Instagram posts) to last a lifetime. Love them or hate them, festivals are increasingly impacting the way millennials (ages 17-34) experience live music today.
A recent study from Eventbrite and the social media analytics company Mashwork measured online fan conversations and demographics during the 2013-2014 music festival season. Let’s break it down.
Festivals are kind of a big deal
One in ten Americans attended a festival during the twelve month period of the study, which generated more than 20 million online music festival conversations. Millennials represented the highest portion of the conversation–nearly 75% of people ages 17-34 posted about music festivals on Twitter.
#Hashtag game strong
Over half of online conversations (54%) occurred before the actual festival took place, but only 19% included the official branded hashtags. From an analytics perspective, Eventbrite data highlights the importance of branded hashtags for social media coordinators to monitor the pre-event conversation.
Know thy brand
Two of the most buzz-worthy elements of a music festival online are the lineup and overall experience. The study shows that festival promoters must understand their festival’s brand to build excitement before, during, and after the event.